Dewar’s Ad and Poster Collection: The Dewar’s whisky brand was created by John Dewar, Sr. in 1846. Under the control of his two sons, John A. Dewar Jr. and Thomas “Tommy” Dewar, the brand expanded to become a global market leader by 1896 and began to win several awards, including a gold medal in the 1904 St. Louis World’s Fair. Tommy became famous as the author of a travel journal, Ramble Round the Globe, which documented his travels while publicizing the Dewar name. Dewar’s eventually expanded their product by constructing the Aberfeldy Distillery in 1896. (Wikipedia)
Dewar’s Ad and Poster Collection:
1930’s Ads and Posters:
1935 Dewar’s ‘White Label’ ‘upon reflection’ – the Best!
1937 For Distinguished Service. Honours Of The 12th Royal Lancers. Dewar’s ‘White Label’
1939 For Distinquished Service. Honours Of The Cameronians (Scottish Rifles). Dewar’s ‘White Label’
1940’s Ads and Posters:
1940 For Distinguished Service. Honours Of The Royal Horse Guards. Dewar’s ‘White Label’
1940 For Distinguished Service. The 10th Royal Hussars. Dewar’s ‘White Label’
1940 For Distinquished Service. The King’s Own Royal Regiment. Dewar’s ‘White Label’
1940 For Distinquished Services. Honours Of The Argyll and Sutherland Highlanders. Dewar’s ‘White Label’
1940 For Distinquished Services. Honours Of The King’s Own Royal Regiment. Dewar’s ‘White Label’
1940 For Distinquished Services. Honours Of The Life Guards. Dewar’s ‘White Label’
1940 For Distinguished Service. The King’s Royal Rifle Corps. Dewar’s ‘White Label’
1941 For Distinquished Services. Honours Of The King’s Royal Rifle Corps. Dewar’s ‘White Label’
1942 For Distinguished Service. Honous Of The Royal Horse Guards. Dewar’s ‘White Label’
1942 For Distinguished Service. Dewar’s ‘White Label’
1942 For Distinguished Service. 26th King George’s Own Light Cavalry. Dewar’s ‘White Label’ and ‘Victoria Vat’
1942 For Distinguished Service To Your Country – Buy U.S. War Bonds. Dewar’s ‘White Label’ and Victoria Vat’
1943 For Distinguished Service. To Your Country – Buy U.S. War Bonds. Dewar’s ‘White Label’
1947 As Traditional of Scotland as The Bagpipes. Dewar’s ‘White Label’ and ‘Victoria Vat’
1948 Dewar’s ‘White Label’ and ‘Victoria Vat’
1948 Dewar’s ‘White Label’ and ‘Victoria Vat’. The famous White-and-Red Tartan of Clan Menzies
1950’s Ads and Posters:
1953 Dewar’s ‘White Label’ and ‘Victoria Vat’
1954 Dewar’s ‘White Label’ and Victoria Vat Scotch Whiskies
1954 Dewar’s ‘White Label’ and Victoria Vat Scotch Whiskies
1954 Dewar’s ‘White Label’ and Victoria Vat Scotch Whiskies
1954 Scotland’s Pride – the World’s Choice! Dewar’s ‘White Label’ Scotch Whisky – it never varies
1956 Dewar’s ‘White Label’ and Ancestor Scotch Whiskies. Dewar’s never varies!
1956 Dewar’s ‘White Label’ and Ancestor Scotch Whiskies
1957 Dewar’s ‘White Label’ and Ancestor Scotch Whiskies
1960’s Ads and Posters:
1960 ‘White Label’ and Ancestor. Dewar’s Scotch Whiskies
1960 ‘White Label’ and Ancestor. Dewar’s Scotch Whiskies. Traditional Tartan of Clan MacLaine of Lochbuie
1961 ‘White Label’ Dewar’s Scotch Whisky
1962 ‘White Label’ Dewar’s Scotch Whisky. Dewar’s never varies!
1963 ‘White Label’ Dewar’s Scotch Whisky
1964 Welcome Scotch The World Over! ‘White Label’ Dewar’s
1964 Welcome Scotch The World Over! ‘White Label’ Dewar’s
1964 Welcome Scotch The World Over! ‘White Label’ Dewar’s
1966 Welcome Gift Scotch The World Over! Dewar’s ‘White Label’
1968 Welcome Scotch The World Over! Dewar’s ‘White Label and Ancestor
1969 Dewar’s Profiles. Barbara Waterson
1969 Dewar’s Profiles. Jerry Orbach
1969 Dewar’s Profiles. Ola Hudson
1969 Dewar’s Profiles. Ron Buck
1969 Authentic. John Dewar. Dewar’s never varies
1969 Authentic. What we put in this bottle. ‘White Label’. Dewar’s never varies
1969 Authentic. ‘White Label’. Dewar’s never varies
1970’s Ads and Posters:
1970 Authentic. Athole Brose to you. Dewar’s ‘White Label’
1970 Dewar’s Profiles. Leroy Neiman
1970 Dewar’s Profiles. Rick Grigg
1970 Dewar’s Profiles. Steve Trachtenberg
1971 Dewar’s Profiles. Bill Drake
1971 Dewar’s Profiles. Charles De Rose
1971 Dewar’s Profiles. Terrence McNally
1971 When the thought is genuine, the gift should be. Dewar’s ‘White’Label’
1972 Authentic. When the thought is genuine, the gift should be. Dewar’s ‘White Label’
1972 Dewar’s Profiles. Charles Gordone
1972 Dewar’s Profiles. John Walsh
1972 Dewar’s Profiles. Sheila Ann T. Long
1972 Dewar’s Profiles Xernona Clayton
1973 Dewar’s Profiles. Ellis E. Reid
1973 Dewar’s Profiles. John Alan Stock
1973 Dewar’s Profiles. Judy Joye
1973 Dewar’s Profiles. Leonard M. Freeman, M.D.
1973 Dewar’s Profiles. Marilyn Michaels
1973 Perth sends you its Best for the Holidays. Authentic Dewar’s ‘White Label’
1973 Perth sends you its Best for the Holidays. Authentic Dewar’s ‘White Label’
1974 Authentic. In 1482 the fair city of Perth lost out as capital of Scotland. Dewar’s ‘White Label’
1974 Dewar’s Profiles. Charles A. Wells
1974 Dewar’s Profiles. Danny Villanueva
1974 Dewar’s Profiles. Dennis Smith
1974 Dewar’s Profiles. Garrick Ohlsson
1975 Dewar’s Profiles. Dwight Ritter
1975 Dewar’s Profiles. Joe And Johnny Gonzales
1975 Dewar’s Profiles. Ralph Heath
1975 Dewar’s Profiles. Lynda J. Wells
1975 Perth send you its Best for the Holidays. Dewar’s ‘White Label’
1977 Dewar’s ‘White Label’ to all, and to all a good Scotch
1977 Dewar’s Profiles. Jim Simon
1978 Dewar’s Profiles. David A. Gordon
1978 Dewar’s Profiles. Reid J. Daitzman
1978 Dewar’s Profiles. Sue Houle
1978 Dewar’s ‘White Label’ to all, and to all a good Scotch
1979 Bill Blass’ Bar. Dewar’s
1979 Dewar’s Profile. Dr. Jack Wheeler
1979 Dewar’s Profiles. Reid J. Daitzman
1980’s Ads and Posters:
1980 Clive Barne’s Bar. Dewar’s 12
1980 Dewar’s Profile. David Hardy
1980 Each Year, Ewan Macdonal gathers his clan, pours his Scotch, and proposes his toast. ‘Grant us brotherhood’ Dewar’s
1980 Henry Mancini’s Bar. Dewar’s 12
1980 It’s Been Centuries since the Vikings stormed out of a mist at the Isle of Skye… Dewar’s
1980 On A Clear Night, in South Queensferry, Scotland… Dewar’s
1981 Dewar’s unto others. The gift of Dewar’s. Good things never vary
1981 The Keepers of the Ornsay Light take a day or two off each week. But haven’t had a night out since 1857. Dewar’s
1981 If you order a full set of Laurie Autherlonie’s clubs.. Authentic. ‘White Label’ Dewar’s
1981 It Was seventeen years ago, in August, that Norman Macqueen says he saw the Loch Ness monster…. Dewar’s
1981 The Best Way to get to the 18th green at St. Andrews is the bridge built during the Third Crusade… over 800 years ago. Dewar’s
1982 When Postmas Mackenzie of Pertshire, Scotland, makes a delivery… Dewar’s
1983 At an angler’s local in Scotland… Dewar’s ‘White Label’ never varies
1983 Dewar’s Profile. Mark Story. Dewar’s White Label
1983 Every day for three decades… Dewar’s ‘White Label’
1983 To build a wherry, the men of the Outer Hebrides need a strong hand…. Dewar’s
1984 It was the first time he’d ever played something romantic… Dewar’s
1985 Dewar’s Profile. Gary Jobson
1985 Dewar’s Profile. Thomas B. Stevens
1985 In 1844, Queen Victoria granted the 5th Duke of Atholl the right to maintain Scotland’s only private army… Dewar’s
1985 ‘White Label’ Dewar’s Blended Scotch Whisky
1985 You can drive the length of Inverlocharing, Scotland, in less time than it takes to blink… Dewar’s ‘White Label’
1986 As Grand Anderson is always quick to point out… ‘White Label’ Dewar’s. Authentic
1986 Dewar’s Profile. Alistair Ballantine
1986 You can drive the length of Inverlochlarig, Scotland… Dewar’s ‘White Label’
1987 For as long as he can remember, Eddie McLaighlin has known Roberts Burns. Dewar’s White Label
1989 Stay on course, and always maintain a firm grip on the business at hand. Dewar’s White Label
1990’s Ads and Posters:
1991 Dewar’s Scotland. One is suitable for a life led in water…
1991 Dewar’s Scotland. Why would a man rise before dawn to fish for salmon on Scotland’s River Tweed
1991 Latest reports indicate that high fashion has made little progress in Scotland… Dewar’s Scotland
1991 On a summer evening in Scotland you can play golf ’til well past ten. Dewar’s Scotland
1992 Dewar’s Profile. Leslie Hindman
1992 Dewar’s Scotland. When expressing greetings of the season…
1994 If she asks you what you’re drinking, do you really want to say the word ‘spritzer’ to this woman. Dewar’s
1995 There should be nothing artificial about what you drink or who you marry. Dewar’s
1995 When you realize those most likely to succeed, didn’t. Dewar’s
1996 It’s not so much the ‘Chat Room’ as it is the sitting-home-alone-by-yourself part that concerns us. Dewar’s
1996 So many chasers. So few great leaders. Dewar’s
1996 You thought girls were yucky once too. Dewar’s
1998 A full day of shopping. Now that calls for a drink. Dewar’s scotch whisky
1998 Ok, she’s finally coming over for dinner. What are you gonna offer her, a nice cold one. Dewar’s scotch whisky
