Shell Ad and Poster Collection

Shell Ad and Poster Collection: Shell plc, commonly known as Shell, is a British–Dutch multinational oil and gas company headquartered in the Netherlands and incorporated in the United Kingdom. It is one of the six oil and gas “supermajors” and the sixth-largest company in the world measured by 2016 revenues (and the largest based in Europe). Shell was first in the 2013 Fortune Global 500 list of the world’s largest companies in that year its revenues were equivalent to 84% of the Netherlands’ $556 billion GDP. (Wikipedia)

Shell Ad and Poster Collection:

1920’s Ads and Posters:

1920 Shell

1923 The Leading Line. Shell

1925 Benzina Shell. Sociata 'Nafta' Genova — 1925 Gasoline Shell. Associated ‘Nafta’ Genova

1925 Shell Benzin & Oel — 1925 Shell Petrol & Oil

1925 How to buy oil! - cheaper - cleaner - quicker. Shell Motor Oil — 1925 How to buy oil! – cheaper – cleaner – quicker. Shell Motor Oil

1925 Shell Huile Pour Moteurs — 1925 Shell Motor Oil

1926 The Quick-Starting Pair. Shell Oil and Petrol

1926 The Quick Starting Pair Shell Oil & Shell Petrol

1927 La potente e perfetta pariglia, Shell Olio & Benzina — 1927 The powerful and perfect team, Shell Oil and Gasoline

1928 The Quick Starting Pair. Shell Oil & Shell Petrol

1929 Shell

1930’s Ads and Posters:

1930 The Quick Starting Pair Shell Oil & Shell Petrol

1930 l'Huile Aeroshell — 1930 Aeroshell Oil

1930 Shell Huile Pour Moteurs. Chaque goutte compte — 1930 Shell Motor Oil. Every Drop Counts

1932 Everywhere You Go You Can Be Sure Of Shell

1932 Aeroshell Lubricating Oil. The Aristocrat Of Lubricants

1932 Shell Tox gegen Insekten — 1932 Shell Tox against Insects

1932 Wherever You Go, You Can Be Sure Of Shell

1933 Aeroshell. Shell-A-Cyl Avec Les Huiles Pour Moteurs Shell — 1933 Aeroshell. Shell-A-Cyl With Shell Motor Oils

1933 AeroShell. Il Lubrificante D'Eccezione — 1933 AeroShell. The Exceptional Lubricant

1933 You Can Be Sure Of Shell. Merchants Prefer Shell

1934 An Exhibition Of Pictures In An Advertising By Shell-Mex And B.P. LTD

1934 You Can Be Sure of Shell. Anglers Prefer Shell

1935 For High Performance. Bristol Bombays. Lubrication By Shell

1935 You Can Be Sure Of Shell. Footballers Prefer Shell

1935 For Perfect Teamwork! Shell Motor Oil & Super-Shell Gasoline

1936 To Visit Britain's Landmarks. You Can Be Sure Of Shell — 1936 To Visit Britain’s Landmarks. You Can Be Sure Of Shell

1936 91 Miles Up World’s Height Record By R.A.F. Shell Supplied Both Fuel And Oil

1937 Stop And Go All Day - Every Day. Super-Shell — 1937 Stop And Go All Day – Every Day. Super-Shell

1937 New Shell Lubricating Oils

1937 To Visit Britain's Landmarks. You Can Be Sure of Shell — 1937 To Visit Britain’s Landmarks. You Can Be Sure of Shell

1937 Starting causes More Engine Wear than all the running... Golden Shell, The New Motor Oil — 1937 Starting causes More Engine Wear than all the running… Golden Shell, The New Motor Oil

1937 Dingo, Gorilla, Dingorilla. Golden Shell

1938 Exhibition Of Pictures In Advertising By Shell-Mex And B.P. LTD

1938 Film Stars Use Shell. You Can Be Sure Of Shell

1938 Tourists Prefer Shell. You Can Be Sure of Shell

1938 Shell Tox (2) — 1938 Shell Tox

1938 Shell Tox

1938 In Stop and Go, a mile S-T-R-E-T-C-H-E-S. Super-Shell Saves on stop and go

1939 How many 'Screwdrivers' can you find in this picture. Shell — 1939 How many ‘Screwdrivers’ can you find in this picture. Shell

1939 Summer Shell. May To October

1939 These Men Use Shell, Racing Motorists, You Can Be Sure Of Shell

1939 Traffic Boners Are On The Way Out -- 'Share the Road' and Super-Shell both save on Stop-and-Go — 1939 Traffic Boners Are On The Way Out — ‘Share the Road’ and Super-Shell both save on Stop-and-Go

1940’s Ads and Posters:

1940 Auto Engine Oil Oils Fine Watch. Golden Shell

1941 Presto! - from petroleum to Silk. New Solutized Shell is the finer fuel for '41 — 1941 Presto! – from petroleum to Silk. New Solutized Shell is the finer fuel for ’41

1941 A Vultee 'Vanguard' Shrieks Down 'On the nose'. Engine Roaring On Shell Aviation Gasoline And Aeroshell Oil — 1941 A Vultee ‘Vanguard’ Shrieks Down ‘On the nose’. Engine Roaring On Shell Aviation Gasoline And Aeroshell Oil

1942 Helium is a Hellion to Hold. Shell

1942 'Greenhouses' for the boys 'upstairs' Shell — 1942 ‘Greenhouses’ for the boys ‘upstairs’ Shell

1943 Glass Armor - sky high. Shell — 1943 Glass Armor – sky high. Shell

1943 Don't Look Now - But Here Comes 444 Ladies Stockings. Shell — 1943 Don’t Look Now – But Here Comes 444 Ladies Stockings. Shell

1943 He's doing all right... Thank you. Shell — 1943 He’s doing all right… Thank you. Shell

1943 Something Big - like lifting an Elephant. Shell — 1943 Something Big – like lifting an Elephant. Shell

1943 Destroys Insects. It's More Powerful. Shelltox — 1943 Destroys Insects. It’s More Powerful. Shelltox

1944 Hide Seek Bomb ... And Jink. Shell — 1944 Hide Seek Bomb … And Jink. Shell

1944 Whose Loco. Shell

1944 Gang Plow… Gang Buster

1944 Just what the General ordered... Shell Industrial Lubricants — 1944 Just what the General ordered… Shell Industrial Lubricants

1944 Pop goes the Diesel. Shell

1944 Professor Robot, D.Sc. Shell Research

1944 Sir Perceval’s Tailor had it easy. Shell

1945 Parent And Prodigy. Shell

1946 Kitchen Garden - all year 'round. Shell — 1946 Kitchen Garden – all year ’round. Shell

1946 The Ship's in the Meadow. Shell — 1946 The Ship’s in the Meadow. Shell

1947 Smooth going In A Shifting World. Shell

1948 Inside business. Shell Industrial Lubricants

1948 Move the mountain to Mohammed. Shell

1948 Window into Yesterday. Shell

1949 Shell. La Superiorita Dei Prodotti Shell Da Affidamento Esicurezza — 1949 Shell. The Superiority of Shell Products From Reliability and Safety

1949 Diesel 'Horses' - 8 pounds each! Shell — 1949 Diesel ‘Horses’ – 8 pounds each! Shell

1949 This 'paper work' takes steel muscles. Shell — 1949 This ‘paper work’ takes steel muscles. Shell

1950’s Ads and Posters:

1951 New alkaline Shell X-100 Motor Oil neutralizes Acid Action

1951 New alkaline Shell X-100 Motor Oil neutralizes Acid Action (2) — 1951 New alkaline Shell X-100 Motor Oil neutralizes Acid Action

1952 New alkaline Shell X-100 Motor Oil counteracts Acid Action (2) — 1952 New alkaline Shell X-100 Motor Oil counteracts Acid Action

1952 New alkaline Shell X-100 Motor Oil counteracts Acid Action (3) — 1952 New alkaline Shell X-100 Motor Oil counteracts Acid Action

1952 Catalytic Cracking Plant, Stanlow, Cheshire. You Can Be Sure of Shell

1952 Congratulations Chicago & Southern Air Lines on your outstanding engine service record! Shell Oil Company

1952 Shell Air Quiz

1954 Trintignant, Champion de France 1954 avec Supershell avec ICA et Shell X-100 Motor Oil — 1954 Trintignant, 1954 French Champion with Supershell with ICA and Shell X-100 Motor Oil

1955 You car can get 5 to 10 more horsepower with New Shell X-100 Motor Oil Premium

1955 Trintignant. Champion De France 1954. 1er Au Grand Prix d'Europe 1955 avec Shell — 1955 Trintignant. French Champion 1954. 1st in the 1955 European Grand Prix with Shell

1956 Now it shoots a breeze 3,5 times around the world. Shell

1956 Shell Motor Oil. Selfmixing 2 Temps — 1956 Shell Motor Oil. 2 Stroke Selfmixing

1957 Now ... 15 servants in everyone's home! Shell — 1957 Now … 15 servants in everyone’s home! Shell

1958 Shell X-100 pouquoi Multigrade — 1958 Shell X-100 why Multigrade

1959 Big Squeeze makes the music better. Shell

1959 Good News - coming out of Western woods! Shell — 1959 Good News – coming out of Western woods! Shell

1959 Neat new way to beat the heat. Shell

1959 New kind of airport pavement for the jet age. Shell

1959 No chips off this old block. Shell

1959 AeroShell Turbine Fuel powers America's fastest jetliner. Shell Oil Company — 1959 AeroShell Turbine Fuel powers America’s fastest jetliner. Shell Oil Company

1960’s Ads and Posters:

1960 cars love Shell

1960 A fireman in every drop. Shell

1960 Light heavyweight keeps cool under pressure. Shell

1960 Cushioned ride for tender travelers. Shell

1960 How to keep moving in a fiery furnace. Shell

1960 Keeping Independence on the Move. Leaders in Industry rely on Shell

1960 Leonardo and some Yankee craftsmen. Shell

1960 The beginning of the end of 'Number Please'. Shell — 1960 The beginning of the end of ‘Number Please’. Shell

1960 What made hotboxes old-fashioned. Shell

1961 Why a whole wall of Scallop Shells. Shell

1961 Shell reports on three new lubricants that improve aircraft operation

1962 Why Scallop Shells on the Doge's golden barge. Shell — 1962 Why Scallop Shells on the Doge’s golden barge. Shell

1962 The brave new world of Borgo a Mozzano. Shell

1964 Shellina con ICA, la miscela che vi da le ali — 1964 Shellina with ICA, the blend that gives you wings

1964 Young Californian Drives 526.28 MPH. Shell

1964 New Zealand grows on grass. Shell And World Oil

1965 Shell guide to Le Mans. Will the Italian wizard's newest creatio whip this tough-to-beat American — 1965 Shell guide to Le Mans. Will the Italian wizard’s newest creatio whip this tough-to-beat American

1965 World traffic made it necessary. World Shell made it possible. Shell Super Motor Oil

1966 A Tour Of Shell's Wonderful World Of Golf — 1966 A Tour Of Shell’s Wonderful World Of Golf

1966 How one of Shell's 7 ingredients gives you good mileage — 1966 How one of Shell’s 7 ingredients gives you good mileage

1969 Auf zu Shell! Da gibt's jetzt Fußball-Stars auf Münzen — 1969 Shell launches football stars on coins

1969 Bei Shell gibtäs Fußbball-Stars auf Münzen. Shell — 1969 Shell features football stars on coins. Shel

1969 Ah, America. To bugs and worms you look good enough to eat. Shell

1969 Cars built to do 175 need all the protection they can get from a motor oil. So does your car. Super Shell

1969 This tire has 40,000 miles on it. It can still take it when it's an old Super Shell HP-40 — 1969 This tire has 40,000 miles on it. It can still take it when it’s an old Super Shell HP-40

1969 Watch the birdies this winter. Shell's Wonderful World of Golf — 1969 Watch the birdies this winter. Shell’s Wonderful World of Golf

1970’s Ads and Posters:

1970 Autonne maksaa paljon rahaa. Siksi ei ole yhdentelevää mitä öljyä siihen kaadatte. Shell — 1970 Your car costs a lot of money. That’s why it doesn’t matter what oil you put in it. Shell

1970 'Lentävä Maailma' Supermarkkoja Shellistä. Shell — 1970 ‘Flying World’ Supermarks from Shell. Shell

1970 Jim was a chip off the old block. No job. No Schooling. No hope. Shell

1971 Send This Card To Open A Charge Account At 22,000 Service Stations Across The Country. Shell

1972 10W-50 New Shell Super X motor oil is for you car

1978 From the freezer to the oven in 36 hours. The Shell motor oil that had to earn its name

1979 Ask for Shell Fire & Ice All Season Motor Oil

1979 Wer sagt denn, das man interessante Testergebnisse nur im Labor bekommt. Shell TMO — 1979 Who says you can only get interesting test results in the lab? Shell TMO

1980’s Ads and Posters:

1980 Die Entscheidung der Besten. Shell TMO — 1980 The Decision of the Best. Shell TMO

1989 For The Same Reason You Chose A Truck. Truck Guard. Shell

1990’s Ads and Posters:

1993 Before you look in these yellow pages, take a look in these. Shell

2000’s Ads and Posters:

2009 Can synthetic blend SAE 10W-30 or 10W-40 diesel engine oil help enhance the performance of my engine. Shell

2009 Diesel Motor Oil Update from Shell Lubricants

2009 However Tough, Shell Rotella Adapts

2010’s Ads and Posters:

2013 Leistung, Die Begeistert. Shell V-Power — 2013 Performance That Inspires. Shell V-Power

2013 Makes the ride livelier. Shell V Power

2014 Let's Find Cleaner Sources Of Energy Today, To Help Protect Her Tomorrow. Shell — 2014 Let’s Find Cleaner Sources Of Energy Today, To Help Protect Her Tomorrow. Shell

2014 Let's Light Up Our Cities With A Cleaner Source Of Electricity. Shell — 2014 Let’s Light Up Our Cities With A Cleaner Source Of Electricity. Shell

2015 The Best Total engine protection you can get. Shell V-Power Nitro+

2017 Der neue Shell V-Power SmartDeal. Smarter Kraftstoff. Smarter Preis. Gutes Gefuhl — 2017 The new Shell V-Power SmartDeal. Smart fuel. Smart price. Good feeling

2018 Genervt Von Benzin-Preisvergleichen. Gelbe Karte Zeigen! Shell ClubSmart — 2018 Annoyed by gasoline price comparisons. Show a yellow card! Shell ClubSmart

2018 Schluss Mit Fake-News! Gunstig Tanken Geht Immer. Shell ClubSmart — 2018 No more fake news! Cheap refueling is always possible. Shell ClubSmart

2019 Passt Immer. Shell Helix Nachfullöl Fur Alle Motoren — 2019 always fits. Shell Helix refill oil for all engines

2019 Shell Car Wash. 100% Saubermann? Jetzt Bis Zu 50% Auf Die Autowäsche — 2019 Shell Car Wash. 100% clean man? Now up to 50% on car wash

2019 Shell V-Power. Effizienz Tanken — 2019 Shell V-Power. Refuel efficiency

2019 Shell V-Power. Leistung Erleben — 2019 Shell V-Power. Experience performance

2020’s Ads and Posters:

2020 Shell V-Power Racing Team. The App That Puts You In The Driver's Seat — 2020 Shell V-Power Racing Team. The App That Puts You In The Driver’s Seat

2020 When The Going Gets Tough, Truckies Keep Everyone Going. Shell Rimula

2020 At Work Or Play, Give Your Pickup The Power To Do What Trucks Do. Shell Rotella

2020 The Engine Oil That Works As Hard As You. Shell Rimula

Some interesting Shell related links:

Wikipedia article about Shell

My other Petroleum related material:

Petroleum Ad and Poster Collection

If you have a Shell related website and would like to get it listed above, please send me an email